{"id":1209002,"date":"2026-04-13T16:15:03","date_gmt":"2026-04-13T14:15:03","guid":{"rendered":"https:\/\/haussmann.galerieslafayette.com\/oh-la-la-its-3j-summer-2019\/"},"modified":"2026-04-27T11:18:51","modified_gmt":"2026-04-27T09:18:51","slug":"takeover-levis","status":"publish","type":"post","link":"https:\/\/haussmann.galerieslafayette.com\/en\/takeover-levis\/","title":{"rendered":"Charlotte Cardin becomes first ambassador for Levi\u2019s\u00ae\u00a0France"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Charlotte Cardin\u2019s minimal and instinctive style<\/strong><\/h2>\n\n\n\n<p>For the first time ever in France, Levi\u2019s\u00ae is unveiling an ambassador-led and product-driven national campaign built around a singular creative vision. To embody this new chapter crafted specifically for women , the brand has partnered with Montreal-born singer-songwriter and pop artist Charlotte Cardin, whose modern, intentional approach to style perfectly aligns with Levi\u2019s\u00ae contemporary femininity.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"1385185\" src=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_02_FULLBODY_16x9_HR_JPG-1024x576.jpg\" alt=\"\" class=\"wp-image-1385185\" srcset=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_02_FULLBODY_16x9_HR_JPG-1024x576.jpg 1024w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_02_FULLBODY_16x9_HR_JPG-300x169.jpg 300w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_02_FULLBODY_16x9_HR_JPG-768x432.jpg 768w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_02_FULLBODY_16x9_HR_JPG-1536x864.jpg 1536w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_02_FULLBODY_16x9_HR_JPG.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"1385187\" src=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_01_FULLBODY_2_16x9_HR_JPG-1024x576.jpg\" alt=\"\" class=\"wp-image-1385187\" srcset=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_01_FULLBODY_2_16x9_HR_JPG-1024x576.jpg 1024w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_01_FULLBODY_2_16x9_HR_JPG-300x169.jpg 300w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_01_FULLBODY_2_16x9_HR_JPG-768x432.jpg 768w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_01_FULLBODY_2_16x9_HR_JPG-1536x864.jpg 1536w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/LEVIS_WWH_FRANCE_D2_SECONDARY_01_FULLBODY_2_16x9_HR_JPG.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Her approach to getting dressed is instinctive and rooted in comfort. She often begins with a piece that feels soft and familiar, whether a simple tank or a pair of baggy jeans, before building the rest of her look around ease, fluidity, and movement. As someone constantly on the go, she gravitates toward versatile basics she can mix and match across travel, studios, and stages. Her style is guided by a \u201cless is more\u201d philosophy: beautiful materials,<br>thoughtful proportions, and subtle details that let her feel both effortless and fully herself. From timeless jewelry she wears on repeat to clothes that move with her &#8211; whether she\u2019s playing piano, rehearsing, travelling or exploring Paris, her style mirrors her personality: spontaneous, intuitive, and in constant motion.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Key pieces that go with everything<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"1385200\" src=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_KEY_OFFMODEL_1x1_HR_JPG_levis-1024x1024.jpg\" alt=\"\" class=\"wp-image-1385200\" srcset=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_KEY_OFFMODEL_1x1_HR_JPG_levis-1024x1024.jpg 1024w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_KEY_OFFMODEL_1x1_HR_JPG_levis-300x300.jpg 300w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_KEY_OFFMODEL_1x1_HR_JPG_levis-150x150.jpg 150w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_KEY_OFFMODEL_1x1_HR_JPG_levis-768x768.jpg 768w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_KEY_OFFMODEL_1x1_HR_JPG_levis.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"1385201\" src=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-1024x1024.jpg\" alt=\"\" class=\"wp-image-1385201\" srcset=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-1024x1024.jpg 1024w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-300x300.jpg 300w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-150x150.jpg 150w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-768x768.jpg 768w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D2_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"1385203\" src=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D3_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-1024x1024.jpg\" alt=\"\" class=\"wp-image-1385203\" srcset=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D3_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-1024x1024.jpg 1024w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D3_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-300x300.jpg 300w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D3_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-150x150.jpg 150w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D3_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis-768x768.jpg 768w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/WWH_FRANCE_D3_SECONDARY_02_OFFMODEL_1x1_HR_JPG_levis.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>The campaign forms part of a broader assortment from Levi\u2019s\u00ae Spring Summer 2026 Collection, featuring versatile, standout pieces designed for personal interpretation and creative styling. From essential denim to airy layers and statement accessories, the collection invites fans to mix, match, and edit their own looks featuring trendy baggy shorts and summer top, reflecting the freedom to shift style with mood and moment. Charlotte is wearing key seasonal pieces like the relaxed<strong> Loose Boot Jean<\/strong> paired with our <strong>Parker Pretty Short Coat<\/strong> for a total denim style, or with our Harlie Boyfriend shirt and the<strong> Simone Blouson Parka <\/strong>alongside with our must-have <strong>Baby Brooklyn bag<\/strong>.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns has-background is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\" style=\"background-color:#dbeafe\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:1%\"><\/div>\n\n\n\n<div class=\"wp-block-column has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#f0f0f000\">\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>About Levi\u2019s\u00ae<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/Levis_D2_SECONDARY_01_FULLBODY_1_16x9_HR_JPG-1024x576.jpg\" alt=\"\" class=\"wp-image-1385195\" style=\"width:523px;height:auto\" srcset=\"https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/Levis_D2_SECONDARY_01_FULLBODY_1_16x9_HR_JPG-1024x576.jpg 1024w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/Levis_D2_SECONDARY_01_FULLBODY_1_16x9_HR_JPG-300x169.jpg 300w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/Levis_D2_SECONDARY_01_FULLBODY_1_16x9_HR_JPG-768x432.jpg 768w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/Levis_D2_SECONDARY_01_FULLBODY_1_16x9_HR_JPG-1536x864.jpg 1536w, https:\/\/haussmann.galerieslafayette.com\/wp-content\/uploads\/2019\/03\/Levis_D2_SECONDARY_01_FULLBODY_1_16x9_HR_JPG.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<p class=\"has-text-align-center\">The Levi\u2019s\u00ae brand epitomizes classic American style and effortless cool. Since their invention by Levi Strauss &amp; Co. in 1873, Levi\u2019s\u00ae jeans have become one of the most recognizable garments of clothing in the world\u2014capturing the imagination and loyalty of people for generations. Today, the Levi\u2019s\u00ae brand portfolio continues to evolve through a relentless pioneering and innovative spirit that is unparalleled in the apparel industry. Our range of leading denim and accessories is available in more than 110 countries, allowing individuals around the world to express their personal style.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:1%\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\">\ud83d\udccd &nbsp;<strong><strong>Coupole store \u2013 Ground floor (Porte Lafayette)<\/strong><\/strong><br>40 Boulevard Haussmann, 75009 PARIS<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From April 7th to 26th, Levi&#8217;s\u00ae takes over Galeries Lafayette Paris Haussmann for an exclusive pop-up, from the window displays to the department store&#8217;s immersive spaces.<\/p>\n","protected":false},"author":69,"featured_media":1385182,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[636,665,635],"tags":[],"class_list":{"1":"post","5":"has-post-thumbnail"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Singer Charlotte Cardin for Levi\u2019s - Galeries Lafayette Paris Haussmann<\/title>\n<meta name=\"description\" content=\"From April 7th to 26th, Levi&#039;s\u00ae takes over Galeries Lafayette Paris Haussmann for an exclusive pop-up, from the window displays to the department store&#039;s immersive spaces.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/haussmann.galerieslafayette.com\/en\/takeover-levis\/\" \/>\n<meta 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