Prada and Galeries Lafayette collaboration from 26th January to 23rd February
‘Prada Symbols’ is a collaboration between Prada and Galeries Lafayette Paris Haussmann. From 26th January until 23rd February 2021, the historic Parisian department store presents a pop-up store dedicated to the brand’s Spring-Summer 2021 women’s collection as well as 11 original showcases with a unique design.
The pop-up and window displays
The ‘Prada Symbols’ concept in collaboration with Galeries Lafayette includes a pop-up store and a previously unseen exhibit in the store’s windows. The see-through pop-up store presents Prada’s new Spring 2021 collection, that can be seen as worn on its mannequins. A neon yellow Prada chandelier hangs imposingly over the space in a nod to the videos from the original concept.
The pieces in the collection
The collection comprises a selection of bags, accessories and jewellery, showcased in the window displays of the Main Store against a video reel of Prada’s runway show. The selection includes: the Cleo bag with adjustable strap, available in 2 new sizes and 3 new pastel shades in addition to the classic black and white models and the Pocket Bag, a new nylon shape with a leather clasp, which makes its debut in the pop-up. The Re-Edition bag makes a comeback in new materials such as shearling and crystal.
The range is rounded off by a selection of accessories including airpod cases, jewellery, hair accessories and sunglasses. Finally, a selection of jersey items and leather goods from the first collection from new creative co-directors Miuccia Prada & Raf Simons premieres in the pop-up: hooded sweatshirts, skirts, t-shirts, backpacks and handbags. Items branded with the ‘Signals’ logo by artist Peter De Potter are available as an exclusive first-look in black or white.
Galeries Lafayette Exclusive
From 26th January to 23rd February