Parisian chic is all about confidence, the elegance of how an ensemble fits or how a bag makes you feel carrying it. There is a real timelessness in Parisian style, with pieces that will never go out of style. This is exactly my approach when designing Aspinal of London’s collections. The product itself is of the highest quality Italian leather, designed to last a lifetime. But I also like to add elements of fun to the collection, such as the lettering on the exclusives I have designed for Galeries Lafayette. These special touches make the person carrying the product feel special. And I think this combination of refined elegance and whimsy really embodies Paris as well.